Waterbridge Media Showcases Ingenium’s Legacy with Website and Marketing Video Series

  • Brian Frank

Waterbridge Media is proud to announce the successful production of a engaging video series for Ingenium – Canada’s Museums of Science and Innovation. Waterbridge Media produced a suite of 16 videos in both English and French that highlight Ingenium’s brand and celebrate its three renowned museums: the Canada Agriculture and Food Museum (CAFM), the Canada Aviation and Space Museum (CASM), and the Canada Science and Technology Museum (CSTM).

Ingenium has embarked on a modern website refresh and marketing initiative for 2025, and the videos serve as an important part of their digital transformation. Waterbridge Media was honored to lead the full-service video production in Ottawa, ensuring a blend of creative storytelling, high-quality visuals, and compelling narratives that give online audiences a glimpse of the experiences that shape Ingenium's museums. 

A Vision Brought to Life

From concept to completion, Waterbridge Media took an immersive approach to help crafting video that embraces Ingenium's mission of promoting science, innovation, and discovery for all Canadians. Our process included:

  • Creative Development – Storyboarding, scripting, and strategic planning to align with Ingenium’s brand voice and vision.
  • On-Site Production – Capturing breathtaking footage at each museum, considering seasonal aesthetics for optimal visual storytelling.
  • Casting & Talent Coordination – Featuring authentic family interactions to create an engaging and relatable visitor experience.
  • Post-Production – Incorporating vibrant motion graphics, expert editing, and bilingual and accessibility adaptations for maximum audience reach.

Elevating the Ingenium Experience

The videos can be found live on Ingenium's Website: Ingenium.ca

A Milestone for Waterbridge Media

This project stands as a testament to Waterbridge Media’s expertise in high-impact visual storytelling for museums, cultural institutions, and educational brands. Our team’s dedication to our client and ability to translate complex themes into compelling video content make this an invaluable addition to our portfolio.

As these videos roll out alongside Ingenium’s refreshed website in 2025, they will serve as a powerful tool in connecting audiences with Canada’s scientific and technological heritage. Waterbridge Media is proud to contribute to this landmark initiative and looks forward to future collaborations that bring meaningful stories to life through the power of video.



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